Rohit Gandhi-Rahul Khanna on the charm of fashion weeks in the age of social media | EXCLUSIVE 

When Rohit Gandhi + Rahul Khanna entered the fashion scope in 1997, the landscape wasn't exactly like it is today – it was more about exclusivity and what one saw on the runway. But in the digital era, Rahul Khanna of the duo explains, fashion is constantly evolving, more accessible and faster-paced. 27 years on, the duo, too, has evolved with changing times.

"We’ve had to adapt by embracing these changes while staying true to our core design philosophy. For us, it’s always been about craftsmanship and innovation, but now we’re also thinking about sustainability, digital experiences, and how to make couture relevant in today’s world. We’ve had to evolve, but without losing our essence," shares Khanna, in an exclusive interview with WION.

As several aspects of the fashion world continue to change, one wonders about the relevance of fashion weeks. Khanna, a firm believer in the magic of storytelling, remains positive about the present and future of fashion events. 

"While digital platforms offer instant access to a wide audience, fashion weeks provide a space for real-time storytelling and emotional connections that go beyond the screen," he says, adding, "There’s something irreplaceable about seeing a garment move on a runway, how it interacts with light, and the energy it creates in a room full of people. It’s also a place where the industry can come together, where collaborations and conversations happen in real life, not just through a screen."

Often celebrated as one of India's most remarkable menswear designers, the couturier duo has since taken on womenswear as well. Their latest collection, Nocturnum, stands testimony to their hold on the fashion front.

"Nocturnum is truly a journey into the night—a reflection of both the serenity and the unpredictability of the cosmos. We wanted to encapsulate the mystery and beauty of what happens when celestial bodies, like stars and meteors, transform as they traverse the night sky. Each piece in this collection represents that delicate balance between structure and fluidity—streaks of light that evolve into blooms," says Khanna.

Describing their collection as a celebration of geometry, nature, and architecture that takes place under the veil of darkness, Khanna reveals the idea of celestial meeting couture emerged from a moment of reflection. It started with a thought about the midnight sky – how it holds both chaos and calm – and that's something the two wanted to translate into fashion.

"We envisioned these streaks of light falling, creating blooms as they touched the earth. From there, it was all about blending those shapes and energies into something wearable yet evocative of that cosmic dance," adds Khanna while talking about their 'tangible yet dreamlike' collection.

Over the years, several celebrities have sported signature Rohit Gandhi + Rahul Khanna outfits, and the designers are in awe of how each person brings their own energy and style to their designs. But ask about Bollywood favourites, and Khanna comes up with two names – Deepika Padukone and Shah Rukh Khan.

"One name that stands out is Deepika Padukone - she carries such an effortless grace and sophistication that truly aligns with our aesthetic. Another favourite would be Shah Rukh Khan, whose aura and presence elevate any outfit," he elaborates. But beyond the names, the fashion creator feels elated when someone connects with their vision and brings it to life in a way that feels uniquely theirs.

With its rich history, heritage and adaptability, Indian fashion has always held a special spot on the global platform, but in recent years, it's been embraced in a way that goes beyond just aesthetics. "We’re seeing more designers who are unapologetically Indian in their approach while being contemporary and globally relevant. The world appreciates the richness and diversity of our textile heritage, and today’s designers are bridging that gap between tradition and modernity, making Indian fashion not just a moment, but a movement," elaborates Khanna.

While the designers have always focussed on craftsmanship and storytelling, the two aspects that play a key role in helping Indian fashion go global, there's another angle they are particular about – sustainability.

"Sustainability is something we take seriously, not just as a trend but as a responsibility. We’re increasingly working with natural and recycled materials, and focusing on processes that reduce waste," says Khanna, adding, "A lot of thought goes into how each piece is constructed—whether it’s ensuring that our embroideries are hand-done by skilled artisans, or choosing fabrics that are environmentally friendly."